João Landeiro

João Landeiro

Home
Start here
The weird part
Newsletters
About
A better way to create Visual Frameworks
why you need multiple visual frameworks, not a single large one
 • 
João Landeiro
2
How to figure out what's your perfect Expertise Demo
Look, if you had one shot or one opportunity To seize everything you ever wanted in one moment Would you capture it or just let it slip? - M Matters
How I'd sell Strategic Design Consulting in a downturn
Based on a question from my Masterclass
 • 
João Landeiro
8 Ways to show you're an Expert at what you do
plus 3 ones that help with everything else
 • 
João Landeiro
The real reasons you focus too much on Product Development
Hint: it’s all about lack of visibility
 • 
João Landeiro
3
300.000.000 USD from a name
The brilliance behind Design Thinking
 • 
João Landeiro
Protect your method from "slopification"
Once expressed, our ideas go out into the world and are changed in the process. Workshops help others retain a sharp understanding of our frameworks.
 • 
João Landeiro
Know what your client wants from you
One tweet is all it takes
 • 
João Landeiro
3
Explaining Expertise
Why it's so hard for others to understand what you do
 • 
João Landeiro
1
Workshops can be Expertise Demos
And how to create one
7 Goals of an Expertise Demo
You can hit several at once
 • 
João Landeiro
Frame the Work, Work the Frame
Converting expertise into flagship workshops
 • 
João Landeiro
© 2025 João Landeiro
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture